A refreshingly different
approach to business to
business telemarketing
approach to business to
business telemarketing
UK Telemarketing :: Sales Appointments :: Leads :: Pipeline Development
Latest News
Member of the Federation of Small Businesses
| Two words to transform your new business pipeline.....Follow Up! |
|
I read the other day that only 2% of sales are made on the first contact with a client which means that 98% of business is still left on the table waiting to be won at that stage! Incredibly 49% of businesses were said to never follow up with only 25% completing a single follow up action. In today’s business world where in addition to the traditional sales and marketing tools buyers can be reached via an array of social media tools which all play a part, it was said that 80% of sales were made after between 5 and 12 contacts or “touches” with a prospective client. If those figures are even half accurate the messages is clear- follow up and transform your new business pipeline. It’s a quick low cost strategy with massive upside potential for little or no extra time or resource commitment. Here at Calls That Count we spend a lot of time building strong sales pipelines for our clients which pay big dividends. We experience every single day the power of a well thought out follow up strategy. We often set meetings for our clients with prospects that we initially spoke with months ago and have kept the relationship warm over a period of time ensuring that when they were ready to move forward they were comfortable with inviting our client in for a meeting as the relationship and importantly trust had been developed over a number of calls. Of course equally we set lots of sales appointments on the first or second call too but the power of what we do is always in the pipeline building. |
Blog
Inspirational DocumentaryBusiness life will always throw challenges at you. Anyone involved in running and building a business will testify to that. There’s a whole industry out there that deals with books, tapes, seminars and CD’s offering advice on how to better deal with what comes our way. If we are honest all of us at times get a bit wrapped up with issues which... | Is this a good time to talk?I took a call earlier from a telemarketer calling from let’s just say a very large national company. To be fair, I was a bit surprised. I know for a fact that the organisation spend a fortune on training their people and had hoped that they would have moved with the times in terms of their style and approach on the phone. Bottom line is that... |